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Toto Wolff Preparing to Divest Shareholding Pricing Mercedes F1 at £4.6bn

Toto Wolff with Mercedes F1 team
Team Principal Wolff has led Mercedes to record-breaking success in Formula 1

Mercedes team principal Toto Wolff is in advanced talks to offload a portion of his ownership stake in the Mercedes F1 outfit.

The deal estimates Mercedes at £4.6 billion – an unprecedented figure for a Formula 1 squad – following the McLaren team was appraised at £3.5 billion in a change of ownership structure in September.

Wolff, who holds one-third of the Mercedes F1 operation, plans to divest a stake in the region of 5%.

Wolff, aged 53 would stay on as team principal and CEO should the deal proceed.

Ownership Breakdown

The other shareholders in Mercedes F1 are Mercedes-Benz and industrial group Ineos Group, who each also own one-third of the company.

A Mercedes spokesperson said: "We are providing no comment on the matter. The management structure of the team will remain unchanged, and all three partners are dedicated to the ongoing success of Mercedes-Benz in F1."

Financial Increase

This arrangement signifies a substantial rise in worth of the Mercedes team after Ineos Group acquired its share for £208 million in 2022.

This surge demonstrates the expansion in valuations of Formula 1 outfits recently due to the increasing appeal of the sport around the world.

This trend was evident with the box-office performance of the F1 movie featuring Hollywood star Brad Pitt, which was released in summer 2023 and has grossed more than $630 million (£458 million) at cinemas worldwide.

The film represents Pitt's most successful movie and the highest-earning sports movie to date.

Present Standings

Mercedes are runner-up in the constructors' championship, behind McLaren Racing, with three races left in the current championship.

Mercedes' primary racer George Russell has secured victory in 2 of the 21 races so far and is in fourth place in the individual standings behind McLaren's Lando Norris and Oscar Piastri, and Red Bull's Max Verstappen.

The team won a record eight consecutive team titles and seven driver championships, six for Lewis Hamilton and one by Nico Rosberg, between 2014 to 2021.

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